Pop Sugar Grounded

PopSugar Grounded – Los Angeles Event Photography

Event photography is a dynamic and challenging field, and I had the pleasure of photographing PopSugar’s latest event, Grounded. Launched as a spin-off of its annual Play/Ground festival, Grounded is a day-long fitness and wellness-focused gathering that took place in Los Angeles on March 7.

My goal for the day was to capture the energy and flow of the event — from 10 workout classes and 8 panel discussions to brand activations and wellness spaces designed for rest and recovery. With an expected 1,000 attendees and tickets ranging from $25–$40, the event blended movement, learning, and networking into a packed schedule.

I documented keynote speakers, high-energy classes, and candid moments between attendees. Lighting was a constant challenge, but I worked quickly to keep every shot sharp and vibrant, while also looking for creative angles that told the story in a more unique way.

Photographing PopSugar’s Grounded was both exciting and rewarding, and it offered a deeper look into the wellness space. If you’re planning a conference, festival, or brand activation, visit my Los Angeles event photographer page to learn more about my work and see examples from other major events.